A Question Leading To Self-Discovery

WhoIsJeNoahLee? is a DBA venture under the business entity IDNTY Global LLC. The concept is an innovative advertising, merchandising and community building initiative in support of mental health. The rhetorical question, WhoIsJeNoahLee symbolizes identity, determination and self-exploration.      

WhoIsJeNoahLee? is simply the pacesetter leading the way to recovery. We want our community to replace “JeNoah Lee” with their own name, so they can embark on a fulfilling journey of self-discovery. 

JeNoah's passion is to be the vessel of inspiration to individuals and challenged communities also struggling with mental health. WhoIsJeNoahLee advocates for therapy, breaking negative stigmas and encouraging all communities to be the best they can be. 

Mirror of self-reflection

The goal of the venture is to become a beacon of inspiration, merging purpose driven merchandise with bold billboard campaigns that spark meaningful conversations around mental health. We aim to meet people where they are, in their quiet struggles and public victories alike, reminding them that their story holds value. At its core, the brand exists to challenge self-doubt, disrupt negative internal narratives, and encourage intentional self-reflection.

One of our first flagship products in development is a customized mirror, symbolizing a “mirror of self-reflection.” More than a physical object, it serves as a daily confrontation with identity, growth, and truth. A reminder that the person staring back is both the work in progress and the masterpiece. Through this symbol, we invite individuals to reclaim their self-worth and recognize that healing begins within.

About the Founder

JeNoah, is a 20 year old serial entrepreneur, and fashion enthusiast who is passionate about mental health advocacy. 

At the age of 10, JeNoah was racially bullied, which led to the need for therapeutic counseling. Instead of suing the school district, JeNoah took his passion for clothing, and started a venture supporting racial diversity. The venture was a success. It was endorsed by celebrities, received national media attention, and was featured on radio and in magazines. 

JeNoah believes he was born to be an inspiration, becoming a voice to challenged communities and individuals who are not being heard.

Commonly Asked Questions

Is this Venture a Non-Profit?

No. WhoIsJeNoahLee? is a for-profit endeavor. Though we highly advocate mental health and therapy and plan to partner with organizations that operate as a Non-Profit, the founder is fulling his lifelong dream of becoming a successful entrepreneur.

Why Traditional Billboards?

We chose traditional billboards to take a unique, impactful approach to raising awareness for our mission. In a digital world, we stand out by going "old school," using minimal yet powerful billboard designs. Just an image, logo, and QR code to spark curiosity and drive viewers to explore WhoIsJeNoahLee?. This approach not only aligns with our mysterious branding but also allows us to reach communities often overlooked, encouraging self-discovery, passion, and mental health awareness.

What's the purpose of WhoIsJeNoahLee?

The purpose of WhoIsJeNoahLee? is to raise awareness about the mental health crisis impacting young adults aged 18–24. Through our mission, we plan to advocate for therapy, share vital resources, and partner with like-minded organizations to help individuals take the first steps toward healing.

At its core, WhoIsJeNoahLee? is a journey of self-discovery, encouraging others to become a mirror for themselves, reflect deeply, pursue their passions, and fulfill their lifelong desires, just like the founder, using our unique billboard advertising model to share this impactful and inspiring message.

I'd love to have you speak at our school or event! How can I book you?

For booking or any other business inquiries, please email whoisjenoahlee@gmail.com or, fill out the contact form below.

Questions? Contact us